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Category: Pay Per Click (PPC)

All / Pay Per Click (PPC)

How To Optimise Your Pay Per Click Advertising Campaigns

This post extends my introduction to Pay Per Click advertising by providing simple tips for optimising your PPC campaigns. So what can you do to improve the performance of PPC advertising? …

All / Marketing & Strategy / Pay Per Click (PPC)

Pay Per Click (PPC) Advertising — The Risks & Rewards

Looking to increase the number of visitors to your website? You might consider using Pay Per Click (PPC) advertising — also known as Cost Per Click (CPC). Pay Per Click …

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